<?xml version="1.0" encoding="UTF-8"?><rss version="2.0"><channel><title>The IntentWave Blog</title><link>https://intentwave.com/blog</link><description>Identity resolution, retargeting and first-party data for Shopify brands.</description><language>en-us</language><item><title>Abandoned Cart Email Flows for Klaviyo: What to Send and When</title><link>https://intentwave.com/blog/abandoned-cart-email-flows-klaviyo</link><guid isPermaLink="true">https://intentwave.com/blog/abandoned-cart-email-flows-klaviyo</guid><pubDate>Mon, 19 Oct 2026 12:00:00 GMT</pubDate><category>Abandoned carts</category><description>A practical blueprint for Klaviyo abandoned cart flows on Shopify, with timing, message ideas and the metrics to watch, plus how to reach shoppers who never gave an email.</description></item><item><title>B2C vs B2B Identity Resolution: What Is the Difference?</title><link>https://intentwave.com/blog/b2c-vs-b2b-identity-resolution</link><guid isPermaLink="true">https://intentwave.com/blog/b2c-vs-b2b-identity-resolution</guid><pubDate>Mon, 19 Oct 2026 12:00:00 GMT</pubDate><category>Identity resolution</category><description>B2B identity resolution matches visitors to companies. B2C identity resolution matches them to individual consumers. See how they differ and which one ecommerce brands need.</description></item><item><title>Cart Abandonment: Why Shoppers Leave and How to Win Them Back</title><link>https://intentwave.com/blog/cart-abandonment-guide</link><guid isPermaLink="true">https://intentwave.com/blog/cart-abandonment-guide</guid><pubDate>Mon, 19 Oct 2026 12:00:00 GMT</pubDate><category>Abandoned carts</category><description>Roughly 7 in 10 online carts are abandoned. Learn why shoppers leave, how to measure the damage and the fixes and follow-ups that bring them back.</description></item><item><title>How to Identify Anonymous Website Visitors on Shopify, With Consent</title><link>https://intentwave.com/blog/identify-anonymous-website-visitors-shopify</link><guid isPermaLink="true">https://intentwave.com/blog/identify-anonymous-website-visitors-shopify</guid><pubDate>Mon, 19 Oct 2026 12:00:00 GMT</pubDate><category>Identity resolution</category><description>Most Shopify visitors never give you an email. Here is how anonymous visitor identification works, what you need in place and how to put it to use.</description></item><item><title>How to Choose a Website Visitor Identification Tool for Ecommerce: 9 Questions to Ask</title><link>https://intentwave.com/blog/visitor-identification-tools-buyers-guide</link><guid isPermaLink="true">https://intentwave.com/blog/visitor-identification-tools-buyers-guide</guid><pubDate>Mon, 19 Oct 2026 12:00:00 GMT</pubDate><category>Identity resolution</category><description>A buyer's guide to website visitor identification for Shopify brands. Nine questions on consent, matching, integrations, proof and cost to ask before you commit.</description></item><item><title>What Is First-Party Data? Why Consent Makes It Work</title><link>https://intentwave.com/blog/what-is-first-party-data</link><guid isPermaLink="true">https://intentwave.com/blog/what-is-first-party-data</guid><pubDate>Mon, 19 Oct 2026 12:00:00 GMT</pubDate><category>First-party data</category><description>First-party data is information you collect directly from your own customers and visitors. Learn the types, why it matters now and how to collect it with consent.</description></item><item><title>What Is Identity Resolution? A Plain-English Guide for Ecommerce Brands</title><link>https://intentwave.com/blog/what-is-identity-resolution</link><guid isPermaLink="true">https://intentwave.com/blog/what-is-identity-resolution</guid><pubDate>Mon, 19 Oct 2026 12:00:00 GMT</pubDate><category>Identity resolution</category><description>Identity resolution connects anonymous store visitors to real customer profiles. Learn how it works, what data it uses and how Shopify brands put it to work, with consent.</description></item><item><title>What Is Remarketing? Definition, Examples and How It Works for Shopify Brands</title><link>https://intentwave.com/blog/what-is-remarketing</link><guid isPermaLink="true">https://intentwave.com/blog/what-is-remarketing</guid><pubDate>Mon, 19 Oct 2026 12:00:00 GMT</pubDate><category>Retargeting</category><description>Remarketing re-engages people who already showed interest in your store. Learn how it works, the channels involved and how to set it up responsibly.</description></item></channel></rss>